Areguá is a creative city and the capital of Central Department in Paraguay. It is known for its production of strawberry products, pottery, colonial architecture and historic cobblestone streets.
The district lies between the Ypacaraí Lake and the basin it forms with the Salado River to the East and hills to the West.
Begin early at the lakefront promenade when the morning mist still hugs the water; the soft light makes the pastel façades glow and the streets feel almost private. Follow the cobbles towards the artisan quarter, but pause at a family‑run café that serves a non‑touristy coffee blended with a dash of local panela. Its modest terrace offers a view of the hills that rise behind the town, a perspective most guidebooks miss. After lunch, linger in the small pottery workshops where the masters still fire kilns by hand; a quick chat can reveal the subtle shift in glaze recipes introduced after a flood in the 1990s, a local story that adds texture to the objects you may purchase.
While the town’s reputation for strawberry treats peaks in the southern summer, the surrounding farmland yields a surprising bounty of citrus in the cooler months. Visiting in April or May lets you taste a locally produced horchata made with freshly squeezed orange juice, a drink that blends Paraguayan dairy tradition with the region’s citrus harvest. Pair it with a slice of “chipa” from a neighbourhood bakery that uses the same orange zest in its dough—a subtle nod to the area’s agricultural calendar that most visitors overlook.
Most tourists approach Areguá by car from Asunción, but the main highway can become congested during weekend market days. An alternative is to catch the early‑morning minibus from the central bus terminal that follows a parallel back road flanked by mango trees. The ride takes roughly 45 minutes, and the driver often pauses at a roadside stall selling roasted peanuts, offering a spontaneous snack and a chance to watch local commuters load fresh produce onto the vehicle. This route not only sidesteps the jam but also gives a glimpse of everyday rhythm beyond the tourist façade.
District in Central, ParaguayAreguáAreguaDistrictClockwise from top: an artisans' market, the welcome sign in front of the main church and a view from Areguá Beach. FlagCoat of armsEtymology: People from aboveNickname(s): City of StrawberriesAreguáCountry ParaguayDepartmentCentralGovernment• Mayor Humberto Denis Torres Fleytas (ANR) Area• Total105 km2 (41 sq mi)Elevation70 m (230 ft)Population• 2023 estimate83,028• Density642.73/km2 (1,664.7/sq mi)Time zoneUTC-3Calling code291Websitehttps://www.municipios.gov.py/aregua/Areguá is a creative city and the capital of Central Department in Paraguay. It is known for its production of strawberry products, pottery, colonial architecture and historic cobblestone streets. The district lies between the Ypacaraí Lake and the basin it forms with the Salado River to the East and hills to the West.
[edit] Koi Hill Areguá Beach Areguá is thought to come from Classical Guarani ariguâ·r ("[person/people] from above, from up there"), refererring to the area's high altitude and its first inhabitants from the Mbya Guarani tribes.
[edit] Areguá was founded by Domingo Martínez de Irala in 1538. Early settlers, numbering about 200, lived close to the church. They were Mercedarians who arrived with the Spanish to raise cattle. African slaves were put to work on these farms. It was promoted to district status on November 12, 1862 by Francisco Solano López. By the end of the 19th century, Areguá had become a tourist destination to which many writers, artists and intellectuals from nearby areas retreated in the summer. In 2019, it was designed as a city of crafts and folk arts by the UNESCO as part of its Creative Cities Network.
[edit] Areguá is divided in twenty-four barrios: 1 San Miguel 13 Costa Fleitas 2 Santo Domingo 14 Jukyty 3 San Roque 15 Valle Pucú 4 Las Mercedes 16 Jukyry 5 Boquerón 17 Isla Valle 6 San Cayetano 18 San Miguel 7 Santa Catalina 19 Caacupemí 8 Estanzuela 20 Fracción Yvoty 9 Kokue Guasu 21 Fracción Alicia 10 Pindolo 22 Villa Salvador 11 San Antonio 23 Villa Rosita 12 María Auxiliadora 24 Tajy Poty Climate[edit] Areguá's climate is temperate. Maximum summer temperatures reach 40°C. Average winter temperatures are 0°C. The average annual rainfall is 1377mm distributed throughout the year.
[edit] Areguá's population is about 67,847. Of these residents, 33,870 are female and 33,977 are male.
[edit] Areguá's economy is based on strawberry farming. The town is also known for its pottery, which is an emergent industry in the region. Every year, the Strawberry Expo takes place in Areguá. It consists of a month-long strawberry festival where farmers and producers sell strawberries and strawberry products (from juice, cakes and liquors to ice cream, empanadas and pastafrolas). The district's patronal festival is February 2 (Virgin of Candelaria). Celebrations last around ten days, these include: a novena, a folk festival, serenatas and a procession that takes the image of the Virgin of Candelaria to schools, businesses and chapels, among other places.
[edit] Areguá has a historic area centred on Avenida del Lago (Lake Avenue) which runs from a hilltop church to the Ypacaraí Lake. In 1997, the Paraguayan parliament declared it a National Heritage Area. Isla Valle, the local ecological organization, regulates fishing in the lake. Another attraction is the Centro Artesanal de la Cuenca. At the Center, craftsmen from the region display locally made pottery and crafts. Aregua also has art galleries, including Guggiari Arte, Luis Cogliolo Galería de Arte, Paseo La Candelaria, Areguá pesebres, El Cántaro, and Museo las Margaritas. The Koi and Chorori hills are a geologic attraction. Koi Hill is known for its formations of hexagonal sandstone. The formations are a protected heritage site and the hill was declared a Natural Monument in 1993.
[edit] The Paraguayan writer Gabriel Casaccia was born in Areguá.[citation needed]